SATURDAY SURF NYC
SATURDAY SURF NYC is a student project to promote New York based menswear brand - SATURDAY SURF NYC. This project focuses on recreating the adventurist lifestyle and multi-purpose of SATURDAY SURF NYC by creating series films, social media posts & events, print advertising, and special events about life with SATURDAY SURF NYC.
LOG19 PROJECT - LOG19.COM
LOG19 is the project which made for my MFA final thesis. The whole website, including website building (colding and designing), clients mockups, and content, are made by myself. Please definitely visit LOG19 website - LOG19.COM
As fashion marketers, we live in an exciting time where the consumer purchase path is shifting. It's now more important than ever for your brand or boutique to be present, your message to be clear, and your voice to be consistent. - LOG19
SUPERFRY PROJECT
The purpose of Superdry project is to rebrand Superdry, a UK based menswear & womenswear, and increase Superdry brand awareness to US market. This 2 years thorough marketing plan especially emphasize the interactive between US customer and Superdry by recreating brand image, print & digital advertising, social media events, special events and sales promotion.